Why Being a Social Media Manager is Awesome

social media manager

Have you ever thought about freelancing to make money?  Most people know that you can make money doing transcription and data entry.  You may have even heard about virtual assisting.  A less well known freelancing career is Social Media Management (SMM).  Managers specialize in helping businesses become well-known, building relationships with customers, and staying on top of the latest trends in the online universe.  SMMs do everything from creating quotes and pictures to share on Facebook and Instagram to helping businesses sell their products on social media.  In my opinion, there are lots of reasons why being a social media manager is the coolest job ever.  

top reasons being a social media manager is awesome:

As mentioned, lesser known field for freelancing, is social media managment.  There is  high-demand for awesome managers.  The SMM field isn’t overly saturated, like you might see in transcription and data entry.  Social media is getting busier because social media platforms are booming.  Facebook alone just passed 2 billion users!

You can make good money as a SMM.  It’s perfect for the stay-at-home-mom who wants to add to the family income.  There is also potential to be a full-time business owner making five figures a month.  It is up to you how big you want your business to be, who you want to serve, and how much income you bring in based on how much you want to hustle.

SMM skills are highly sought after.  Not a day goes by that I don’t see people looking for an expert in graphics, branding, marketing, content planning, scheduling, relationship building, community management, fb ads, sales funnels, etc.

Exciting and Interesting:

Social media is fast paced, exciting and challenging. For example, SMMs have to figure out how to get attention and response for clients with interesting and boring products.  They have to keep up with new trends, Facebook’s ever changing rules, Instagram’s hashtag system,  and the speed of Tweets.  For anyone who enjoys a challenge and solving puzzles, this is a fun gig.

Social Media Manager

Ask any SMM, a rush hits when one of your posts succeed.  When your post has reached hundreds of people or has gone mini-viral or viral, it is a thrill.  If you’re the kind of person who gets a kick out of beating numbers from yesterday, you’ll love this job.

Social media management has a positive and exciting energy.  Social media doesn’t feel like work a lot of the times.   There is a lot to do and sometimes there’s bad days, but overall it’s interesting and exciting. Seriously, what is more fun than social media?

With social media management you’re able to achieve things that you never thought possible.  For example, you are able to tweet and connect with someone that you would never be able to shake hands with in real life.  You are also able to influence others to back up a cause, buy a product, and take a course.  You are able to get your information out to millions of people, rather than the local community.

Commercials, billboards and print ads all give information and that’s the end of it. Social media does not just tell the customer what they want them to know about their products.  In social media, there is a two-way relationship between client and customer, and it is the SMM’s job to help build those relationships.

The best Networks:

One of my favorite things I have found as a SMM is that there is an awesome network of social media managers out there.  There are people willing to share their knowledge and encourage you on your path as a SMM.  Rachel Pedersen’s Social Media United is my favorite community.  She has a free group– Become a Social Media Manager and a membership group which includes all the training you need as well as the best community support for SMMs at Social Media United.

Bonus reasons:

I can’t neglect the fun reasons it’s awesome to be a social media manager.  SMMs can work in your home office, on the couch, on vacation and on your own time schedule.   You never have to miss important events for kids and family functions.   You no longer have to fight traffic and answer to a boss.  Picture this:  working in your jammies, eating ice cream with Netflix on in the background.  (This is the life!)  This is not to suggest that being an SMM is a lazy job, not at all.  You definitely get out of it what you put into it and the awesome part is that you run the show.  

I would have laughed if someone had told me years ago, making money on social media was possible.  SMM is a fast paced, challenging, and exciting money maker. Social media is all about people and connecting with others and influencing people.


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